Konica Minolta Making An Impact In the Business Realm AND In the World of Sustainability
Konica Minolta was recognized for Arbor Day Foundation CSR
Konica Minolta’s winning Arbor Day Foundation activation was part of its exhibit during Labelexpo Americas 2022 last September in Chicago. This is where the company showcased its whole line of labeling printers – including the U.S. market’s first look at the company’s new AccurioLabel 400 five-color digital label Press. With the environment and sustainability being a huge topic of conversation professional printing companies are more environmentally conscious than ever. Printer companies are being more resourceful as ever as a result, finding ways to produce printed products that are not impactful to the environment. Konica Minolta has believed in sustainability and the necessity for companies to create positive change, long before most corporate world considered the need for action. This is what created “The Creation of New Value” Konica Minolta corporate global philosophy on the quality of our world.
Konica Minolta sought to leverage this opportunity to drive awareness for its own, long-term environmental action plan. “Konica Minolta has a long-time environmental action plan that includes achieving carbon minus status by 2030 and reducing CO2 emissions throughout the product lifecycle by 80 percent by 2050,” said Stacey Sujeebun, Director, Corporate Marketing and Brand Communications, Konica Minolta. “As part of this mission, the company has partnered with the Arbor Day Foundation for the last two years to plant more than 20,000 trees in an effort to revitalize U.S. national forests. LabelExpo was the perfect opportunity to share the pride we have in this program with our current and potential customers, dealers, press and analysts.”
At the 2023 social impact awards Konica Minolta received an Honorable Mention as part of PR Newsline 2023 Social Impact Awards. The company’s marketing team developed an activation to plant a tree for every booth visitor as a fun way to engage attendees. The company even took it one step further and let the attendees write their names or company on “leafs” later printed on Konica Minolta label printing press. The company collected nearly 300 “leaves” and planted that many trees- bringing the total number of trees planted during 2022 to 10,500.
Inside Scoop About Konica Minolta
150 year ago Konica Minolta Business Solutions U.S.A., Inc.’s was born with the vision to see and do things differently. The company looks out for the good of the world sustainability wise and business wise. The same purpose that kept it moving then, keeps it moving now. Konica Minolta aims to partner with clients to Give Shape to Ideas by supporting their digital transformation through its expansive Intelligent Connected Workplace portfolio. Its business technology offerings include IT Services, solutions and managed print services, intelligent information management, video security as well as office technology and industrial and commercial print solutions. Through the years Konica Minolta has been recognized numerous times by a number of companies for products and services. This includes, but is not limited to being included on CRN MSP 500 list numerous times; named a finalist in the IT Software Category by The World Technology Awards; recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys and presented with Keypoint Intelligence’s BLI 2021 A3 Line of The Year and BLI 2021-2023 Most Color Consistent A3 Brand Awards for its bizhub i-Series.
The company stands behind sustainability and will continue to play a key role in the change in global philosophy for the environment. Konica Minolta has spent 6 consecutive years on the Global 100 Most Sustainable Corporations in the world.
About the Arbor Day Foundation
Founded in 1972, the Arbor Day Foundation is the world’s largest membership nonprofit organization dedicated to planting trees. With a focus in communities and forests of greatest need, the Foundation — alongside its more than 1 million members, supporters and valued partners — has helped to plant nearly 500 million trees in more than 50 countries. Guided by its mission to inspire people to plant, nurture and celebrate trees, the Arbor Day Foundation is committed to unlocking the power of trees to help solve critical issues facing people and the planet.